Affordable Marketing and Copywriting help in Herefordshire, Shropshire and Worcestershire.

Struggling to stand out? Join my monthly workshops and consultations or work with me 1-2-1 to learn practical, budget-friendly marketing strategies that work for small businesses in Herefordshire, Shropshire and Worcestershire.

Get in touch for more info

Working with me

Hi, I’m Sarah Seaton, founder of Riot and Ritual. With 15 years of experience as a copywriter, strategist, and fractional marketing director, I’ve helped businesses of all sizes grow and thrive and now I’m supporting businesses across Herefordshire, Shropshire and Worcestershire with their marketing.

As a mum and nature lover based on the Herefordshire border, I understand the unique challenges of running a small business in a rural area. That’s why I’m passionate about helping local entrepreneurs like you find simple, effective ways to connect with customers, tell your story, and achieve meaningful results—without the need for big budgets.

Consultations and Workshops

Sarah Seaton speaking at the Future of Brands conference

1. Free Marketing Consultations

What’s included:
Book a 20-minute one-to-one session to discuss your biggest marketing challenge. Whether it’s social media, branding, or website content, I’ll provide tailored advice and actionable tips you can immediately implement.

Who’s it for: Small business owners, freelancers, or start-ups in Herefordshire, Shropshire and Worcestershire.

When: TBC (get in touch for more info)

Where: TBC (in-person based on demand)

2. Practical Marketing Workshops

Join a hands-on workshop to learn valuable skills like:

+ How to stand out in a crowded marketplace

+ Writing social media posts that attract customers.

+ Creating a marketing plan on a budget.

+ Boosting your website traffic with SEO basics.

Who’s it for: Local business owners in Herefordshire, Shropshire and Worcestershire looking to grow and connect with their audience.

When: Monthly sessions Dates TBC

Where: TBC (in-person and based on demand)

Sarah Seaton speaking at the Shopify Ecommerce conference

Why Attend?

+ Tailored Advice: Get personalised tips and strategies for your business.

+ Affordable and Practical: Learn skills you can apply immediately without breaking the bank.

+ Community-focused: Connect with other local entrepreneurs and share insights.

+ Accessible Location: Conveniently hosted in Ludlow

Want More Personalised Support? Work with Me One-to-One

Bespoke Marketing Strategy Sessions:

A deep dive into your business goals and challenges to create a clear, actionable plan that works for you. Perfect for small businesses seeking direction and focus.

Copywriting That Converts:

From website copy that grabs attention and drives sales to engaging social media captions to boost engagement, or email campaigns that turn subscribers into loyal customers.

Branding Package

We can define your brand voice and unique positioning, create consistent messaging that resonates with your audience and design a brand story that sets you apart in your market.

Fractional Marketing Director Services

Flexible, part-time support for ongoing marketing needs. I’ll act as an extension of your team, helping to plan and execute strategies without the cost of a full-time hire.

Let’s Build Something Extraordinary Together

For hands-on help and support for your marketing journey, I’m here to ensure your business stands out.

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