Welcome to Riot and Ritual
I’m Sarah Seaton, founder of Riot and Ritual, with 15 years of experience helping brands shake sh*t up and provoke progress. As a copywriter, strategist, researcher, and fractional marketing director, I’m a creative chameleon who can adapt to your brand’s unique needs and challenges.
Collaboration is everything. I take your brief and dive deep, using my blend of insight and creativity to uncover the most inspiring, exciting truths that will set you apart. My approach is flexible yet focused: I plug into your projects seamlessly, bringing strategic thinking and storytelling that drive meaningful change, without adding the complexity of more full-time staff.
Whether it’s building a bold brand proposition, launching a standout campaign, or carefully crafting UX, I’ll guide us to where we can make the biggest impact—together. I’m here to be an extension of your team, adding expertise and momentum where you need it most.
If you’re a charity or progressive brand ready to make waves, let’s collaborate and create something extraordinary that stands out and stands for something bigger.
Excited to get started,
Sarah xx
WHAT I CAN DO FOR YOU!
Market and Audience Research
Get the insights you need to make an impact. From digging deep into market trends to understanding your audience inside out, we’ll uncover the truths that guide smarter strategies.
Brand Strategy
Let’s create a brand that stands out and resonates! We’ll work together to define your unique voice, sharpen your positioning, and craft an identity that’s truly unforgettable. With a powerful brand strategy, you’ll not only capture attention but also inspire loyalty and action.
Launch Campaigns
Let’s make your campaigns unmissable! We’ll brainstorm and plan bold, innovative ideas that captivate and inspire, aligning perfectly with your brand’s goals. Together, we’ll create experiences that leave a lasting impression and drive your mission forward.
Content Planning
Ready to elevate your content game? We’ll develop a dynamic strategy that not only engages your audience but also delivers real results. Together, we’ll boost your visibility, ignite conversations, and create a community that keeps coming back for more.
Copywriting
Harness the power of words that truly resonate. From UX website copy to social media posts and compelling blogs, I’ll craft messaging that’s not just on-brand but also designed to convert. Together, we’ll tell your story in a way that captivates and motivates your audience to take action.
Fractional Marketing Director
Unlock the power of expert marketing leadership without the full-time cost. As your Fractional Marketing Director, I’ll provide strategic oversight and innovative solutions tailored to your mission. Together, we’ll streamline your marketing efforts, enhance your team’s capabilities, and drive impactful campaigns that resonate with your audience.
BLOGS
Growth Through Community And Authenticity
Growth Through Community And Authenticity Hey founders! You know the drill—progress isn’t optional in today’s business landscape. Want to turbocharge your growth? It’s
Is your brand #positionedforprogress, or privilege?
There is a battle going on right now, one that’s been happening for many years and will continue well into the future. It’s a battle for the revolution of years of oppression,